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This one-day invitation-only event brings together an elite corps of association and independent executives, who own, produce and manage exhibitions and conventions. Attendance is restricted to C-level decision-makers.
Dynamic experts present an in-depth program that runs the gamut of issues exhibition and convention executives care most about:
- International growth strategies
- Mergers and acquisitions updates
- Attendee and exhibitor behavior trends
- Sales and marketing success stories
- And more.
Participants invest one day and receive a year’s worth of growth strategies, build new contacts and make deals.
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Attendees gave ECEF 2008 mostly 5’s (37%) and 4’s (51%) with 5 being excellent. 100% of ECEF attendees said they will recommend ECEF 2009 to a colleague.
Because of this value, ECEF has experienced steady growth.
ECEF 2008 brought together an array of industry movers and shakers and provided them with relevant information about topics important to them for strategic decision making. This summary from ECEF 2008 includes the following:
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Association Meeting's editor, Sue Pelletier, praises the ECEF Keynoter's (Greg Reid, CMO of YRC Worldwide) six point plan for how show producers can reach CMO's like himself. Click here to also read her positive reaction to Galen Poss' "brutally honest case study" about Surfaces.
Trade Show Executive's senior editor, Rene Diiulio, summarizes the message that ran through all the ECEF 2008's sessions as "Wake up and change!" Click here to read her comprehensive summary of the speakers, on-site polling results and moderators.
Ms. Diiulio also explains in the September 2008 edition of Trade Show Executive how Galen Poss' team at Hanley Wood rose to the challenge when eight of their ten largest exhibitors from the Surfaces Show pulled out within a 10 day period of the next show's space draw. Click here to read about this reversal of misfortune -- the good-news case study of the Surfaces Show.